Innovation Pulse
    Oct 12, 2024
    5 min read

    Governance that enables

    Most governance is designed to stop things. Here is how to design governance that starts things safely.

    DN
    Deana Nannskog
    Senior Practitioner

    Most governance systems were not designed for innovation. They were designed for stability. To prevent mistakes. To reduce variance. To make sure nothing unexpected happens.

    That logic works well in predictable environments. It breaks down under uncertainty.

    Innovation does not fail because people take too many risks. It fails because organisations design governance that makes safe action impossible.

    When governance becomes the bottleneck

    In many large organisations, governance has quietly become the main constraint on innovation.

    Studies show that more than 70 percent of innovation initiatives are delayed or stopped in governance stages, often without a corresponding reduction in risk. Decisions slow down, ownership blurs, and momentum disappears.

    The issue is not that governance exists. The issue is what it is optimised for.

    Governance that assumes certainty will always treat experimentation as a deviation rather than a necessity.

    Risk does not disappear. It moves

    When governance is too rigid, innovation does not stop. It goes underground.

    Research indicates that up to 40 percent of digital and innovation-related initiatives in large organisations take place partially outside formal governance structures. This includes shadow IT, informal pilots and unreported experimentation.

    This is not a culture problem. It is a design problem.

    Overcontrol does not reduce risk. It redistributes it, often making it harder to see, manage or learn from.

    Start safely, not later

    The alternative to blocking innovation is not chaos. It is proportionate governance.

    Governance that enables innovation does three things well:

    • It defines what is safe to test without escalation
    • It limits exposure while allowing learning
    • It creates clear decision points for stop, adapt or scale

    Research from Harvard Business School shows that organisations that allow small, low-risk experiments early are roughly twice as likely to reach scalable outcomes compared to those that require full business cases upfront.

    Starting safely is faster than waiting for certainty.

    Learning is the real risk control

    Traditional governance treats learning as a by-product. Enabling governance treats learning as risk mitigation.

    Organisations with established learning loops identify failing investments 30 to 50 percent earlier than those relying primarily on upfront control mechanisms.

    Earlier detection means smaller losses. It also means better judgement over time.

    Learning loops work when governance explicitly requires three things:

    • Clarity on what was expected
    • Evidence of what actually happened
    • Decisions that reflect what was learned

    Without this, reviews become ceremonial and nothing changes.

    Trust is built through traceability

    Trust does not come from permission. It comes from transparency.

    As ESG assurance has matured, more than 80 percent of boards in large European companies now expect documented governance, clear ownership and reviewable decision logic.

    Innovation is moving in the same direction.

    Governance that enables innovation creates legitimacy by making uncertainty visible and manageable. It allows leaders to explain not only what was done, but why, what was learned, and what changed as a result.

    That story holds up under scrutiny.

    From policy to system

    One of the biggest mistakes organisations make is treating governance as policy.

    Effective governance is a system. It includes:

    • Decision rights that match risk level
    • Escalation paths that are used, not avoided
    • Documentation that supports learning, not compliance theatre
    • Review cycles that feed directly into prioritisation

    This logic is embedded in the ISO 56000 series, which frames innovation as a managed system based on leadership intent, governance, evaluation and continual improvement.

    The aim is not control. It is coherence.

    Enabling innovation outcomes

    Governance that enables innovation changes behaviour in visible ways.

    People act earlier because they know the boundaries. They document learning because it matters. Leaders decide faster because evidence accumulates.

    Most importantly, innovation starts producing outcomes rather than activity.

    New value does not come from avoiding mistakes. It comes from making learning safe, visible and actionable.

    Good governance does not stop things. It makes the right things possible.

    Selected references

    • ISO 56002. Innovation management system. Guidance
    • McKinsey. Innovation and risk governance research
    • Gartner. Shadow innovation and governance studies
    • Harvard Business School. Experimentation and learning research
    • MIT Sloan Management Review. Organisational learning studies
    • EY. Global Board Risk Survey
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